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Business Research

Introduction to Business Resources

Getting Started with Business Research

Start here! This guide will lead you through the most common types of business research, including how to find company and industry information, case studies, statistics, scholarly articles and news, as well as how to cite sources and find career information. 

With this guide, you should be able to:

  • Identify and understand the business resources that best fit your needs,
  • Find books, articles, reports, case studies, specialized information, data, and statistics easily, &
  • Learn what citation styles are most useful for business research and writing.

The Business Information Playing Field